What is a digital specialist marketing?

Have you ever wondered how some companies become so known and have so many customers? Well, their secret is simple: they have a digital specialist marketing. Newtech Academy displays it as a corporate magician, the one that transforms ideas into digital strategies and potential customers into faithful customers. It is the brain behind the countryside that make you laugh, cry or ardently want a certain product. Without a digital specialist marketing, a company would be like a new free ship, which wanders the ocean of competition.

What is a digital specialist marketing?

Digital marketing is the specialist who creates and implements the strategies that make a brand for the destination public visible and attractive. It is a kind of narrator, who knows how to present products and services in order to fascinate and convince. Unlike the marketing manager, who deals with the coordination of the entire department, the professional I mentioned at the beginning, focuses on the tactical execution of the countryside.

The necessary skills and qualifications

In addition to the technical knowledge of SEO, SEM, content marketing and data analysis, it must be a good communicator, a creative innate and a perfect strategist. Empathy and the ability to understand the needs of customers are also essential.

The tasks of a digital specialist marketing

What exactly does a digital specialist marketing do? Well, the list is long and varied:

• Create marketing campaigns: From the concept to execution, he is responsible for the entire process.
• Analyze the market and competition: identify opportunities and anticipate trends.
• Manage social networks: Build a community and interact with customers.
• Collaborate with other departments: To ensure the consistency of the message and achieve common objectives.
• Measures and analyzes the results: To optimize strategies and maximize the impact.

The importance of a digital specialist marketing in companies

Digital specialist marketing is essential for the success of any company, regardless of the size or sector. It is he who brings new customers, faithful to the existing ones and increases the brand reputation. Digital specialist marketing can make the difference between a mediocre and successful society.

From the startups that enter the market, to giant companies, they all need such a specialist to achieve their corporate goals. It is he who transforms a product or service into an attractive story, who resonates with the destination audience and convinces him to buy.

Without a digital specialist marketing, a company could have the best product in the world, but nobody would know. It is he who puts the company on the map, makes it visible and builds a solid reputation.

The development opportunities for specialized digital marketing

The digital specialist marketing career is full of opportunities and challenges. While it accumulates experience and develop your skills, you can advance to management positions, such as marketing manager or marketing managers.

Alternatively, you can choose to specialize in a specific marketing area, such as digital marketing, content marketing, marketing on social media or email marketing. Each specialization gives you the opportunity to become an expert in that field and to build a successful career.

The salary of a digital specialist marketing

The salary of digital specialist marketing varies according to experience, skills and the sector. In Romania, a junior specialist can earn between 3,000 and 5,000 she per month, while an elderly person can reach 8,000-12,000 she or even more. Impressive, right?

But they are not only the financial benefits. Why do we say it? Because a digital specialist marketing has the satisfaction of seeing how its strategies come to life and how it contributes to the success of a company. This dynamic and provocative career, which gives you the opportunity to learn and develop constantly. And to fully enjoy the advantages of this career, Newtech Academy is about to launch a digital marketing course!

Examples of success

Marketing is full of success stories that demonstrate the impact that a talented specialist may have. Campaigns such as «Share a Coke» -Coca -Cola and «Ice Bucket Challenge» -Als Association are only two examples of campaigns that have had a significant impact on the brands and have generated significant results.

On LinkedIn, you can find many successful profiles, which share their experiences and offer valuable suggestions. Below I prepared 3 specialists who have had an impact on the world of digital marketing, that is to say:

Neil Patel

Neil Patel is a reference name in the world of digital marketing. He co-founded successful companies such as Crazy Egg, Hello Bar and Kissmetics. Neil is known for its ability to transform websites and activities through efficient SEO marketing strategies and content.

His remarkable results include advice for the best companies, including Amazon, Google and Ebay, help them improve their online presence and increase traffic. Neil is also the author of the book «Hustle: The Power of accusing your life of money, meaning and motorcycles» and a frequent speaker for marketing and technology conferences. He manages a popular blog and a podcast, «Marketing School», where he shares suggestions and marketing strategies with his general public.

Ann Handley

Ann Handley is a pioneer in content marketing, recognized for his significant contributions in the field. As a chief content officer of marketingprofs, Ann has redefined the way companies face the marketing of content.

One of his important successes is the book «Everybody Writes: your guide to create ridiculously good content», considered an essential reading for marketing experts and content writers. It is often listed among the most influential marketers of content and is invited to speak with international events and conferences.

Gary VayNerchuk

Gary Vaynetrchuk, also known as Gary Vee, is a successful entrepreneur and a digital marketing specialist who has revolutionized the way companies interact with their customers through social media. He founded Vayermedia, a digital marketing agency that works with the best brands such as Pepsico, Ge and Johnson & Johnson. The agency is famous for its innovative campaigns and social media strategies.

Gary is also the author of Bestsellers. His books include «Crush it!», «Jab, Jab, Jab, Right Hook» and «The Thank You Economy», which offers precious advice on personal branding and digital marketing. These works are considered essential resources for anyone who wants to understand and apply the principles of modern marketing.

Our conclusion?

Marketing The Specialist is a key role in the world of modern activities. If you are a person of creative, strategic and passionate communication, this career could be perfect for you. And do not forget, contact the consultants of our academy, to discover more details and register for the digital marketing course.